NBA Playoffs Elimination
NBA Playoffs Elimination: A three-month social media series we made during the 2023 NBA Playoffs.
We also published sharable GIFs - which received over 150 million views in the first 30 days, and were used in over 1500 TikTok Duets, Instagram comments, and more.
With pre-built alternate-result animations, we were able to drop new animations the moment the final buzzer sounded, engaging our rapidly growing audience in real-time.
Creative Director: Greg Walter
Character Design: Ian Mork
Animation: Ian Mork, Greg Walter, Steven Rawley
Peanuts Remix & Sound: Greg Walter, Nathan Johnstone
Producer: Lexi Morgan